Amazon Web Services had a day long outage which affected thousands of companies. This author was locked out of Canvas, the virtual learning environment used at one of the universities where he teaches. (Fortunately, this made no difference. The students had assessed debates that day). The Starbucks App was non-functional for a few hours.
Large organizations such as Starbucks would have been able to shift their hosting and WordPress was largely unaffected, but there are many organizations dependent on AWS.
AWS is the largest cloud computing host, ahead of rivals such as Microsoft and Google.
Some countries are starting to get concerned at being dependent on three American companies, though all three businesses have multinational operations many of which are outside the control of the US and would be unaffected by a natural disaster or government takeover in America.
Plainly, this is going to hit Amazon’s reputation with its major customers. So far the company has been reluctant to share details but will probably need to be transparent as its investigation uncovers more about the causes.
A policy of radical transparency should help assuage fears about some of its future reliability.
Brandjack News 
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