Brandjack News
News and commentary around the concept of brandjacking
Category: Uncategorized
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By Quentin Langley The Telegraph and other media are reporting that Argyll and Bute Council has shut down the blog of nine year old, Martha Payne. According to the blog itself – in which Martha photgraphs and writes about her school lunches – she was called to see the head teacher and banned from photographing…
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By Quentin Langley "I think that Vogue is always on the lookout for good-looking first ladies because they're a combination of power and beauty and elegance," or so journalist, Joan Juliet Buck, told NPR. For a magazine devoted to style and fashion, it has some sense. But to equate Asma al Assad with the Duchess…
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By Quentin Langley Can a single phrase, taken out of context, derail a $1 billion election campaign? It depends. And one of the things on which it depends is how consistently and how cleverly it is used by the the opposing campaign. There seems little doubt that if John Kerry could phone his 2003 self…
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By Quentin langley Asking people what makes them proud of their country is a good thing. Accidentally asking them what makes them proud of a neighbouring country is not such a good thing. This is particularly the case when you are mistaking people from a small country for their neighbours in a much larger country.…
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By Quentin Langley It is generally considered diplomatic to refer to the holocaust as a Nazi phenomenon, not a German phenomenon. Twenty first century Germans, rather understandably, don't like being associated with the Nazis. It would have to be admitted, though, that the Nazi Party did arise out of Germany and Austria and that some…
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By Quentin Langley We have all done it – hit the wrong button when sending an email, that is, not fired 1300 people by accident. Replying to one person when you meant to reply to all is embarrassing. Replying to all with something confidential meant for one person is worse. I have watched email boxes…
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By Quentin Langley Heineken is having to deal with rumours that it has been sponsoring dog-fighting. Quite sensibly, Heineken has fallen short of an absolute denial. It is a large company operating in many, very different, markets. Heineken is investigating the charges and has condemned dog-fighting, but it is not easy for such a large…
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By Quentin Langley Branding and logo design are among the most controversial professions. Major redesigns often attract the same round of fairly predictable complaints including “a five year-old could have designed that”. But abstract designs pose risks all of their own. Looking at an abstract design is like looking at a cloud. Our brains are…
Brandjack News 