Brandjack News
News and commentary around the concept of brandjacking
Category: Uncategorized
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Libya has no developed polling industry and given the long history of violence by the Gaddafi regime it is doubtful that people in Benghazi, let alone Tripoli, would given honest answers to polling. So, whence derives my eerily precise figure? I can assure you it is based on years of solid scientific research. Before I…
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By Quentin Langley So far, two Arab governments have fallen. Libya is crucial. Gaddaffi has responded much more brutally than either Ben Ali or Mubarak. It will be a terrible message to other dictators if this means he stays in office. There needs to be another message: that he cannot now go into a comfortable…
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by Quentin Langley I am fed up with seeing professional diplomats making excuses for Blair's shoddy sucking up to Gaddafi by comparing it with the Bush administration's ending of sanctions. Let's look at some of the differences. In exchange for ending sanctions against Libya the Bush administration secured the verifiable end of Libya's WMD programme.…
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By Quentin Langley It seems that in Egypt the internet and cell phone services have been down all day. It has affected the quality of reporting from Cairo, of course. The purpose was to stop people organising protests against the government. It should have been obvious that there are two huge holes in this plan.…
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By Quentin Langley The wonderful animators of Taiwan have explained the Wikileaks story.
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By Quentin Langley Ever been frustrated by a call centre? These guys know how to fight back.
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By Quentin Langley One of the best Hitler’s Downfall mashups I have yet seen shows the Fuehrer expressing his views on Ryanair. I believe the credit goes to ihateryanair.org. A beautiful attempt at brandjacking, but I doubt it will dislodge the association with low prices that O’Leary has been cultivating for years.
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By Quentin Langley Out: Brand In: Reputation The problem with the word ‘brand’ is that non-professionals think it means your logo, and marketing professionals use it to obscure what they are really talking about. ‘Brand’ is just another word for reputation, and ‘reputation’ is a better, clearer, word. To think of your brand as an…
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By Quentin Langley Out: Brand In: Reputation The problem with the word ‘brand’ is that non-professionals think it means your logo, and marketing professionals use it to obscure what they are really talking about. ‘Brand’ is just another word for reputation, and ‘reputation’ is a better, clearer, word.…
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By Quentin Langley Morgan Tsvangirai, Zimbabwe’s Prime Minister and, by common consent, the man who won the largest number of votes in Zimbabwe’s last Presidential election, is being investigated for High Treason, a crime which carries the death penalty in Zimbabwe. His ‘crime’ was to hold discussions with US diplomats about the possible impact of…
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