Brandjack News
News and commentary around the concept of brandjacking
Category: Uncategorized
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By Quentin Langley The problem with the social web is that cringeworthy misjudgements that used to just entertain a few of your friends and colleagues can now leave you exposed to the amusement of half the world. Take this example (h/t @Sheldrake) from Bank of America. Continue reading this story
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The problem with the social web is that cringeworthy misjudgements that used to just entertain a few of your friends and colleagues can now leave you exposed to the amusement of half the world. Take this example (h/t @Sheldrake) from Bank of America. I don’t rule out the possibility that in an internal company conference…
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By Quentin Langley The worst result in the Blagojevich trial for Barack Obama is one that leads to another trial – and that is the result that has come to pass. It is not as if the verdict leaves any doubt as to the former governor’s guilt, since he was convicted on one count and…
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The worst result in the Blagojevich trial for Barack Obama is one that leads to another trial – and that is the result that has come to pass. It is not as if the verdict leaves any doubt as to the former governor’s guilt, since he was convicted on one count and left with a…
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By Quentin Langley Brandjack News has been written up in the newsletter of the excellent Law Firm Media Professionals. LFMP is an American organisation representing media and marketing professionals working for legal clients. Run by one of the sharpest PR operators in the US – Joshua Peck of Duane Morris – the group has…
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By Quentin Langley While Jet Blue loses control of its message to a silly season story, the airline industry in the UK is roaring back to the seventies with a season of Autumn strikes. This follows, of course, the Spring strikes. The difference between the strikes earlier in the year and those still planned is…
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By Quentin Langley While Jet Blue loses control of its message to a silly season story, the airline industry in the UK is roaring back to the seventies with a season of Autumn strikes. This follows, of course, the Spring strikes. The difference between the strikes earlier in the year and those still planned is…
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By Quentin Langley If you were to pick a company likely to be brandjacked, it would not have been Jet Blue. While low cost airlines in Europe often have a bad reputation for customer service – and Ryan Air seems to revel in this – Jet Blue is not only known for high calibre customer…
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By Quentin Langley If you were to pick a company likely to be brandjacked, it would not have been Jet Blue. While low cost airlines in Europe often have a bad reputation for customer service – and Ryan Air seems to revel in this – Jet Blue is not only known for high calibre customer…
Brandjack News 