Category: Uncategorized

  • By Quentin Langley How can an organisation in crisis demonstrate its commitment to openness and transparency? Toyota, bedevilled by recalls in late 2009 and early 2010, opted to engage via Digg Dialogg. Digg Dialogg is a remarkable venture in crowd sourced journalism. The Digg community votes questions up or down and the most popular questions…

  • By Quentin Langley How can an organisation in crisis demonstrate its commitment to openness and transparency? Toyota, bedevilled by recalls in late 2009 and early 2010, opted to engage via Digg Dialogg. Digg Dialogg is a remarkable venture in crowd sourced journalism. The Digg community votes questions up or down and the most popular questions…

  • By Quentin Langley Twitter and other social media are, of course, alive with conversations about Naomi Campbell, and the supermodel is hardly emerging with any distinction. Most of the comments are mocking or hostile, and often on a puerile level. Most assume she is a villain, though it is far from clear from her testimony…

  • By Quentin Langley Twitter and other social media are, of course, alive with conversations about Naomi Campbell, and the supermodel is hardly emerging with any distinction. Most of the comments are mocking or hostile, and often on a puerile level. Most assume she is a villain, though it is far from clear from her testimony…

  • When BP was gearing up to announce one of the biggest quarterly losses in corporate history, some attention was no doubt given to the question of how to move the news on.  Losses on this scale were never going to be buried completely, but to put some other news alongside them was, no doubt, a…

  • By Paul Garrett That the BP Gulf of Mexico oil spill is an environmental disaster is not in dispute. But the root cause of it and the political fallout – as Prime Minister David Cameron heads to Washington for a summit with President Obama, is worthy of analysis. Issue one – in an increasingly low…

  • By Paul Garrett That the BP Gulf of Mexico oil spill is an environmental disaster is not in dispute. But the root cause of it and the political fallout – as Prime Minister David Cameron heads to Washington for a summit with President Obama, is worthy of analysis.   Issue one – in an increasingly…

  • Quentin Langley is Editor of Brandjack News.   Quentin has a long track record in PR practice and scholarship.  In particular he has worked at the cutting edge of media relations, public affairs, crisis management and digital PR.  He now lectures widely in public relations including as a member of the faculty at the University…

  • Quentin Langley is Editor of Brandjack News.   Quentin has a long track record in PR practice and scholarship.  In particular he has worked at the cutting edge of media relations, public affairs, crisis management and digital PR.  He now lectures widely in public relations including as a member of the faculty at the University of…

  • By Quentin Langley The problem is this: if you have thousands of critics and you are just a single organisation, how can you engage? How can an overstretched PR department monitor and keep up with the social media conversations taking place all over the world? And if Jeff Jarvis is right, that there is an…