Brandjack News

By Quentin Langley

Social Media Influence has compiled a list of 37 social media screw ups over the seven years since 2004.  Unsurprisingly, even though the year is only three quarters of the way through, there have already been more in 2010 than in any previous year.  Some of this year's have been so high profile, and so carefully and skilfully planned that I think we can expect 2011 to set a new record.  My guess is that the first six months of 2011 will reveal more screw ups than the whole of 2010.

The thirty seven include a few with which I am not familiar.  I will be exploring them over the next few days and report back, but would love to hear the views of readers too.  Maybe we should start an awards scheme.

http://socialmediainfluence.com/2010/10/05/social-media-screw-ups-a-history/